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Financial
Financial
Services
Financial
services providers (FSPs) face intense competitive pressure, partly
as a result of difficult economic conditions, but also because of
deregulation and convergence -- which have introduced a vast array
of nontraditional competitors to an already crowded marketplace.
As they search for every possible competitive advantage, FSP decision
makers are beginning to understand that they simply cannot afford
to ignore one of their customers' most urgent and consistent demands
-- exceptional service.
Enhanced customer
service is widely recognized as a critical competitive differentiator
-- a key means of attracting and retaining customers and driving
profitability in an industry whose products are becoming
increasingly undifferentiated. Customer expectations of service
quality are constantly rising as new technology-driven service channels
-- from the Internet to wireless devices, from call centers to Web-enabled
automated teller machines (ATMs) -- become available; they expect
the same high level of service, regardless of the channel.
This dramatic
change in customer service expectations comes at a difficult time
for FSPs. A tough economy has left IT departments with extremely
limited and constrained budgets for new initiatives -- even those
that support customer service. Fortunately, the same technologies
that enable FSPs to deliver exceptional service also offer another,
almost equally important benefit -- cost containment and reduction.
The new technologies
that FSPs are implementing to streamline workflow, automate processes
and synchronize operations across all customer-facing channels are
paying off in enhanced customer service. They are also driving new
operational efficiencies, reducing transaction times and speeding
the delivery of new products to market, while reducing labor and
other costs. Moreover, these technologies are achieving these goals
within established IT budgets, because they typically leverage current
technology investments.
Exceptional
customer service and improved operational efficiency will unquestionably
be among the most important demands on FSPs during the coming months
and years. Achieving these synergistic goals will not be a simple
matter, however, and FSP IT departments and line-of-business managers
will need a detailed understanding of the mission-critical technical
and operational issues involved.
Wability's
Financial Services Practice works with major financial service providers
such as, banks, insurance companies, investment banks, brokerage
and investment management firms to turn foresight and challenges
into opportunities. We can assist you in identifying and implementing
solutions that will improve performance, efficiency and profitability
-- no matter what the environment.
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