Pharmaceutical

Post Marketing Surveillance (PMS) Programs

Wability offers high-level expertise that will assure prompt initiation, effective operation and ongoing evaluations of safety parameters of these programs. The key to many PMS studies' success is to meet the desired goals and objectives of sales and marketing.

Wability works with our clients to both achieve the scientific credibility of PMS studies and to maximize your product exposure. Often, in trials, the sponsor's sales force plays a major role in many aspects of a study, including:

• Recruiting Physicians for study participation
• The identification and recruitment of the appropriate physician audience for participation in investigator meetings
• Coordinating a variety of related functions with key Physician investigators within their assigned geography.

Wability understands how to increase the effectiveness of your sales force, optimizing their participation in the outcome of the study. Some of the sales force participation programs we develop include the following elements:

• The development of dedicated training materials for the field sales force
• The establishment of call-centers dedicated to addressing study-related questions from the field sales force
• The development of activity-based incentives

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